Sessions
Concurrent Session
Revitalizing Your Talent Acquisition Strategy with an Exciting and Compelling Employer Brand
Atlantic A
Tuesday 04/19/2016 10:30 AM - 11:45 AM
1.25 SHRM PDCs, 1.25 HR Credit
| Competencies: HR Expertise, Communication
| Intended Audience: Mid-Level
Workplace Application:
Learn how your employer brand can directly influence your talent acquisition strategy so that you can acquire talent smarter!
Talent has never played a more critical role in both the current performance and future success of today’s businesses, and the traditional recruitment models of the past are no longer enough for those seeking the competitive edge. The current talent landscape requires an end-to-end recruitment strategy that is driven by innovative social and mobile recruiting tools and capitalizes on the power of the employer brand to attract, engage and retain top talent. In this session, you will learn the basics of:
• Understanding your Employment Brand.
• Building and growing your Employment Brand.
• Engaging your current and former employees.
• Strategies and recommendations on how to “go mobile”.
