In-person Pass

Zig Serafin is the Chief Executive Officer of Qualtrics. Zig helped Qualtrics create and become the leader of the experience management category, with the launch of the Qualtrics Experience Management Platform,  changing the way organizations manage and improve the four core experiences of business—customer, employee, product and brand. He has led the rapid growth of Qualtrics to over 16,750 customers, and he led the team that took Qualtrics public under the ticker symbol ‘XM’ with an IPO valuation of $15B. Previously, he was a leader in SAP’s 2019 acquisition of Qualtrics for $8B, at the time the largest private enterprise software acquisition ever. Zig sits on the board of Qualtrics and the board of Moody’s.

Zig joined Qualtrics as Chief Operating Officer in 2016 and was previously Corporate Vice President at Microsoft and led its multi-billion-dollar enterprise collaboration services business that became Microsoft Teams.

In his 17-year career at Microsoft, Zig served as Corporate Vice President of program management and design for Microsoft's services in anticipatory computing, speech/audio/vision processing, location/language understanding, and geospatial data, leading the teams that developed Microsoft's artificial intelligence platform.

Jeanne Morris started her SHRM journey over 30 years ago, advancing from roles in accounting to HR strategy and was recently appointed to SVP, Consumer Products.  Jeanne provides leadership and oversight of the design, development, and execution of all consumer products and certification operations businesses. This includes certification preparation, seminars, specialty credentials, eLearning, the People Manager Qualification (PMQ) and credentialing operations. Jeanne and her team are passionate about providing professionals with the tools and knowledge to elevate performance in their workplaces, build resilient teams, and cultivate positive and flourishing cultures.

Claire Stroh, MBA, SHRM-CP is currently the Manager, of Managed Talent Services at Lighthouse Technology Services and CEO of Claire is Coaching. She has used LinkedIn, Twitter/X, and networking to build her personal brand and uncover new opportunities for herself and the companies she’s worked for. She’s passionate about helping others do the same! Claire has more than 10 years of successively diverse human resources management experience with privately-owned and publicly-traded global leaders. She is an active member and blogger for SHRM and served on SHRM’s Emerging Professional Advisory Council (EPAC) for four years. Claire was named a 2022 HR Impact Award Winner by Buffalo Business First and 2022 Community Catalyst Award Winner by HRUnite!.