This session is all about turning your business into a brand that steals the show and one that every top candidate is dying to work for. We will discuss why it makes sense for companies to marry their consumer and talent brands. The days of old-fashioned talent hunting are long gone and it’s up to you and your ability to think strategically to make your employer brand stand out. You will learn about the best tried-and-tested ideas on how to build a truly talent-driven employer brand. At the end of this session, you will be able to:
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Celinda Appleby
head of Global Recruitment Branding
Oracle
Connect Online with this Speaker
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Celinda Appleby is the Global Head of Digital Recruitment and Employer Brand for Oracle’s Global Talent Acquisition organization. In this role she leads Oracle’s talent acquisition digital strategy and also oversees their social media footprint to position Oracle has a top employer in the market. Prior to joining Oracle, Celinda was the Global Digital Media Program Manager for HP’s Global Talent Acquisition. She is passionate about digital recruitment marketing, sourcing, social recruiting and employer branding. She previously held recruiting roles within corporate and agency enterprises. Celinda has over 12 years of recruiting and human resources experience across a broad range of industries including technology, accounting, marketing and government sector.