Bruce Sherman, MD, FCCP, FACOEM, serves as the Medical Director, Population Health Management for the RightOpt private exchange offering for Buck Consultants at Xerox. In this role, he provides strategic guidance for development, implementation and ongoing management of integrated, value-based health and performance management strategies for exchange employer clients. Additionally, Dr. Sherman is the Medical Director for the Ohio-based Employers Health Coalition, Inc., where he provides health management strategies to the organization’s members, and provides strategic guidance for the coalition’s data warehouse program. Previously he was the consulting corporate medical director for Wal-Mart Stores, Inc., Whirlpool Corporation, and The Goodyear Tire & Rubber Company. Dr. Sherman has particular interests in the areas of the business value of health and evaluation of quality and efficiency in health care delivery.

Dr. Sherman is a member of the leadership board for the Integrated Benefits Institute, and also has committee leadership roles with the National Committee for Quality Assurance, and Population Health Alliance.  A speaker at both local and national levels, he has presented workforce health and performance management strategies to diverse audiences, and has published numerous related articles. Dr. Sherman received his MD from New York University School of Medicine, his MA from Harvard University and his bachelor's degree from Brown University. He is board-certified in internal medicine. Dr. Sherman continues as a member of the clinical faculty in the Department of Medicine at the Case Western Reserve University School of Medicine.