Your career-driven members are seeking ways to advance their skills and prove their value to employers. SHRM certification is a solution you can help them discover and achieve. Join us as we discuss seven smart strategies to promote your certification courses to your members, from connecting on social media, to Web content, marketing tools, and key ally support. Walk away with actionable ideas to build excitement for your members.

 

Learning Objectives: Learn and review seven ways to expand your reach, generate leads and help your members achieve their certification goals. Ensure you are taking advantage of all available marketing channels and communication tools to drive your local marketing efforts.