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Home > Employer Branding: The Power of Purpose

2018 Annual Conference & Exposition
You will learn how to craft and communicate an inspiring story to attract and retain the right talent.
PowerPoints/Handouts Available

Purpose is defined as the reason for which something is done or created or for which something exists. In this session, we'll examine the definition of purpose and the power it has to shape your life, career and company. You'll discover a unique process to differentiate your organization and build a brand that attracts and engages the right talent. Come for stories that will inspire you and leave with ideas that will make an impact. During this session you will:

  • Learn to uncover purpose in your life and your organization. 
  • Discover unique ways you and your company can make a positive impact in the world.    
  • See how the power of purpose can differentiate your company and attract the right talent.
 
Date(s) & Time(s): 
Wednesday, June 20, 2018 - 10:00am to 11:15am
Presenter: 
Matt Kaiser
director, Recruitment
Children's Healthcare of Atlanta
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Matt is the Director of Talent Acquisition at Children’s Healthcare of Atlanta – one of the nation’s leading pediatric healthcare systems and consistently ranked as one of the “100 Best Companies to Work For” by Fortune magazine. With the support of a strong team, Matt is working to evolve and optimize the recruitment platform at Children’s.

Prior to working at Children's, Matt helped reshape talent acquisition at Ericsson, the world's leading provider of communications technology and services, operating in 180 countries and employing more than 100,000 people. In his five years with Ericsson, Matt lived in both Australia and Singapore. He drove innovation in the employer branding, sourcing and recruitment strategy for Ericsson regionally and globally.

He has past experience as a senior strategy consultant with a U.S. recruitment communications firm, helping leading organizations implement innovative employer branding and digital strategies to attract top talent. Matt is a graduate of The Florida State University in the USA. He is an author and featured industry speaker on best practices in Talent Management at international HR events.

SESSIONS:
Location: 
S404
Amount of Credit: 
1.25
Credit Type: 
•SHRM PDCs
Session Type: 
Concurrent Session
Competency: 
Leadership & Navigation
Communication
Ethical Practice
Intended Audience: 
Senior-Level
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