As personalized employee benefits gain importance in attracting/retaining talent, how can you communicate plans while managing employee satisfaction? Learn how American Eagle partnered with Benefitfocus to design affordable, personalized benefits plans and effectively communicated options to their 44,000+ employee base, resulting in 350% increase in HDHP selection in the latest enrollment. The session will also reveal how American Eagle adopted mobile technology to communicate plan options and achieved 69% open enrollment participation via mobile app. This session will show you how to:
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Tammy Fennessy, PHR, GBA
senior manager, benefits
American Eagle
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Tammy has her PHR certification through the HR Certification Institute and GBA designation through the International Society of Certified Employee Benefits Specialists (ISCEBS). As the Senior Manager of Benefits for American Eagle Outfitter’s, Inc., she is responsible for managing benefit programs for all 50 states in the U.S. and internationally, for all AEO brands. Prior to American Eagle Outfitter’s, Inc., Tammy was the Benefits Manager for 6 years for Eat’n Park Hospitality Group. During her career, key initiatives have been to leverage technology to build efficiencies, remove barriers and to meet key long-term strategic goals.
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Jeff Oldham
senior vice president, sales
Benefitfocus
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Jeff Oldham is the Benefitfocus Senior Vice President, Employer Sales and Benefitstore, where he leads the U.S. employer sales organization. He is the former Vice President of the Benefitfocus Benefitstore where he established and led the company’s consumer protection benefits consulting practice. Oldham is a 20+ year veteran of the insurance industry. Oldham is an industry thought leader and sought-after speaker on health and voluntary benefits, technology and ACA topics facing consumers employers and carriers/brokers. His thought leadership has been featured in BenefitsPro Magazine, Employee Benefits News/Advisor, HR Dive, TLNT and Workforce Magazine. He is listed on Employee Benefits Advisor’s 30 people to watch in employee benefits in 2017. Oldham holds a bachelor’s degree in Communication from Texas A&M University, Corpus Christi and a master’s degree in Literature from University of Essex, England.