Today, a bachelor’s or advanced degree is the price of admission for employment; however, the skyrocketing cost of education is putting that education out of reach. Seven out of 10 young professionals enter the workforce with student loan debt, causing them to delay their first home purchase and 401(k) contributions. Meanwhile, 73% of parents with children under 18 worry about funding their children’s education costs and breaking the cycle of student loan debt. Increasingly, employers are turning to student loan and college savings benefits to bring financial wellness to employees as a way of differentiating themselves. This session will discuss how innovative employers like Andersen Tax and 3Q Digital are recruiting and retaining talent by addressing their employees’ most pressing financial needs. You will learn:
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Meera Oliva
chief marketing officer
Gradifi
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Meera joined Gradifi with 20 years of B2C and B2B marketing experience, and oversees all aspects of the company’s marketing and brand strategy. Most recently, Meera spent over 5 years at Valore (formerly SimpleTuition) as VP of Marketing, where she led a team responsible for a number of education brands including SimpleTuition, ValoreBooks and Boundless. Prior to Valore, Meera worked in consumer marketing roles at major consumer brands including Sports Illustrated and Martha Stewart Living Omnimedia. Meera has a B.A. in Psychology from Brown University and an MBA from the Ross School of Business at the University of Michigan.
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Nancy Power
managing director, Human Resources
Andersen Tax
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As the Head of Human Resources at Andersen Tax, Nancy sets the HR strategy for the firm, and directs all aspects of HR including Organizational Development, Total Rewards, Employee Relations, Wellness, and Employee Engagement.
Nancy’s career spans 20 years during which she has held leadership positions at Arthur Andersen and PwC. She is passionate about the role HR plays in influencing a positive workplace culture by promoting fairness and inclusion.
Nancy earned her bachelor’s degree at the University of Illinois at Urbana-Champaign and her MBA from the Haas School of Business. Nancy presently co-chairs the firm’s Diversity Council.
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Laura Rodnitzky
vice president of People
3Q Digital
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Laura Rodnitzky is VP of People at 3Q Digital, the largest independent agency in digital marketing, headquartered in Silicon Valley. Laura joined 3Q Digital as a search engine marketer in 2009, when there were just three employees, and has helped the company grow to nearly 300 employees in nine offices across the U.S. and overseas. Having previously managed process innovation and training at 3Q, she currently oversees the company’s HR, Payroll, Benefits, Recruiting, Diversity and Inclusion, and Employee Engagement initiatives.