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Home > Your LinkedIn Influencer Mastery, Powered by AI

INCLUSION 2024
Discover how incorporating artificial intelligence can amplify your content and storytelling on LinkedIn to increase your influence, connect with your audience on a deeper level, and enhance your organization's effectiveness
 

Seating Instructions: Seating is first-come, first-served. Reserved seating options are available for accessibility and accommodations. For detailed accessibility information, visit INFO > FAQs in the app.


In a digital landscape where professional platforms like LinkedIn have become crucial for personal and corporate brand building, the integration of artificial intelligence and its application to boost influence on the LinkedIn platform can profoundly reshape the way organizations connect with their audience.

Inspired by real-world success stories, this session will delve into the transformative power of AI, turning employees into powerful influencers on LinkedIn and spreading the organization's brand story in a smart and authentic way.

The session will also uncover secret tricks on how to use AI for content that stands out and goes viral, creating a real connection that goes beyond the typical job postings. All this not only attracts top talent but also boosts your company's influence.

Learning Objectives:

  • Understand the impact of AI on influential LinkedIn content.
  • Delve into LinkedIn's best practices and learn practical strategies on how to leverage AI to empower employees as influential brand advocates with the goal to attract top talent and expand the organization's influence.
  • Learn key secrets and tricks to creating compelling and engaging stories that could go viral.

Explore how to optimize your LinkedIn profile and content for maximum impact.


Direct Link to Session Materials: If the speaker provides session materials, you can access them via the app, web format or at https://presentations.shrm.org/.

Live Streaming and Recording: Unless marked 'in person only,' all sessions are live-streamed on the app or web format and available for replay 30 days after the event.

Acknowledgment of Technical Issues: While rare, technical issues may occur during sessions. We appreciate your patience as we quickly address them.

Accessibility & Accommodations Information: For detailed accessibility & accommodations information, visit INFO > FAQs in the app.

 
Date(s) & Time(s): 
Tuesday, November 5, 2024 - 10:30am to 11:30am
Presenter: 
Roy Abdo
CEO
Digital Revamp Communications
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Roy is a digital marketing consultant and CEO of Digital Revamp Communications. Digital Revamp Communications is a leading digital marketing and advertising agency that creates digital communication strategy, launches creative websites and social media content campaigns to grow brands or executives presence and connect them with their audience.

Roy advises C-level executives on digital storytelling, online strategy integration, executive personal brand and paid media.

Through monthly collaboration, content creation, and social media engagement with Digital Revamp’s team, SHRM has amplified its online presence to become the leading voice on the future of the workplace with a content reach over 5 Million views annually. 

The latest achievement of SHRM’s partnership with Digital Revamp is the recognition of its CEO among LinkedIn’s “Top Voices for Associations and Advocacy,” alongside figures like Justin Trudeau, Bill Gates, and others. Roy advised the Military Health System (MHS) for the Department of Defense on communication strategies and is also a speaker for the US State Department. Roy also serves as a certified Clifton Strengths and High Performing Team coach.

Prior to Digital Revamp, Roy worked for Gallup consulting. In his work with Gallup, Roy directed various social and digital communications, as well as provided guidance in advertising and brand messaging. Roy led project communication for Gallup clients such as the International Labor Organization and the World Bank Financial Inclusion index.

SESSIONS:
Location: 
Maple 3-5 - Level 1
Session Type: 
Concurrent Session
Competency: 
Business (Behavioral)
Interpersonal (Behavioral)
Intended Audience: 
Intermediate (Fostering I&D)
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Accessibility

Source URL: https://sessions-cron.shrm.org/conference/inclusion-2024/session/your-linkedin-influencer-mastery-powered-ai