Building an engagement strategy that responds to the career expectations of the different generational cohorts requires high levels of creativity, and has never been more important. This model of an engagement strategy creates a win-win situation with employees, and can be translated into all of your diversity initiatives to develop a comprehensively inclusive workplace.
• Apply techniques to evaluate current engagement levels among generational cohorts.
• Know the career and employment expectations of all four generations.
• Understand the key considerations for building a generationally inclusive engagement strategy.
• Recognize the three leadership behaviors needed to support the strategy.
• Discuss the techniques to benchmark and measure the performance of your strategy.
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Adwoa K. Buahene
managing partner
n-gen People Performance, Inc.
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As a managing partner and co-founder of n-gen People Performance Inc., Adwoa has dedicated the last 10 years to working with industry leaders across North America, in both the private and public sectors, to build strategies and programs that target, motivate and engage a multigenerational workforce.
With over 15 years of training and performance consulting experience, she has leveraged her expertise to create solutions in five practice areas – sales & customer service; leadership, team building, Gen Y and HR. Adwoa has presented to international audiences, has written numerous whitepapers, and co-authored two books: Loyalty Unplugged: How to Get, Keep & Grow All Four Generations and Upgrade Now: 9 Advanced Leadership Skills.