Ever wonder if you should invest the time in creating or enhancing your company’s social media strategy? Do you know the steps to starting a social media strategy at your organization? Then this presentation is for you! The benefits of social media will be covered to help you understand the true it brings from both a personal development and professional effectiveness perspective. Quick tips and ideas will be shared about how you can use social media from both of those perspectives and most importantly how to find the time to incorporate it into your hectic work days.
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Jennifer Payne, SHRM-SCP
manager, Talent Management & Engagement
Tops Markets, LLC
Connect Online with this Speaker
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Jennifer Payne is an HR veteran with nearly two decades of experience in various aspects of the profession, including employee & labor relations, learning & development, and talent acquisition. She currently oversees talent management, engagement, and employee communications for Tops Markets, a regional grocery chain based in Buffalo, NY, and her dedication to that industry has earned her recognition as a “2016 Top Woman in Grocery” through Progressive Grocer magazine. Outside of her “day job,” Jennifer is a seasoned blogger. She is one of the co-founders, principal writers, and current editor of the Women of HR blog, has blogged for numerous SHRM Annual Conferences, and is part of the “HR Tech Insiders” for the HR Technology Conference. Always an HR practitioner at heart, she strives to bring that point of view to the topics she explores, and to challenge others to think differently about how they approach their jobs.