This session shows you how to look legitimate and attractive to job candidates by avoiding the job-spamming mistake, and, instead, sharing great content across various media that attracts talent and positions you and your organization as thought leaders and helpful resources. You will hear about the proper content mix for each platform, the importance and balance of sharing personal and professional content, what and when to share, how to not spend all day on social media as well as how to automate content feeds to your social places. Walk away with tips for building targeted candidate pools on Linkedin, Facebook, Instagram, Twitter, and more.