2. Is Your Candidate Experience a Crapshoot? Let’s Fix It.

Sessions

Smart Stage
Is Your Candidate Experience a Crapshoot? Let’s Fix It.
Virtual Monday 08/23/2021 02:35 PM - 02:55 PM   Add to calendar
Competencies: Business Acumen, HR Technical Expertise, Leadership & Navigation

Does your career site meet candidate expectations? Are you attracting, inspiring and turning visitors into applicants in the way that you want? In this informative session, NAS will take you through the keys to improving your candidate experience, from sharing your jobs via SEO and creating a branded and engaging content to using analytics to continually refine your site and boost your results. 

Learning Objectives

  • Learn how an authentic employment brand motivates candidates.
  • Learn how to evaluate their career site and how it meets (or does not meet) candidate expectations.
  • Discover how SEO can impact the candidate experience and how to improve it.
  • Discover how to use analytics to enhance the candidate experience.

This session is brought to you by NAS. Be sure to visit their booth in the Expo for more information.

Matt V. Adam Photo
Presenter:
Matt V. Adam, Chief Talent Strategist,
NAS Recruitment Communications
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