A SHRM Symposium: Spotlight on California
Submitted by sblack on Thu, 08/30/2018 - 4:03pm![]() |
Spencer Smith
Social Media Expert and Founder
AmpliPhi
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Spencer Smith is the founder of spencerXsmith.com and social media marketing company AmpliPhi, and an instructor at the University of Wisconsin and Rutgers University. He was formerly a VP of Sales for two Fortune 100 companies.
He's been called a "Social Media Expert" by Forbes, and is the winner of the 2016 & 2017 InBusiness Magazine Executive Choice Award for Social Media Consulting Company. Spencer spoke at 74 events in 2017, including a presentation at the New York Stock Exchange in September.
His debut book "ROTOMA: The ROI of Social Media Top of Mind" was featured in Forbes in late 2017, and is an Amazon Bestseller.
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Suz O'Donnell
Strategic Initiatives Leader
Point B
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Suz works with executives pressured to implement strategic growth and innovation initiatives. She helps them identify the best solutions, mobilize employees, engage customers, implement technology, and improve business results. The executives she works with benefit from success on the initiative at hand, as well as, enhanced personal capability to lead future success.
Suz has an extensive background in leading strategic initiatives that transform business success. She helps leaders maximize their personal, team, and organizational success. She is a big proponent of programs that leverage analytics, technology, and employee engagement to drive customer experiences that optimize profitable corporate results. This is a win-win-win approach for employees, customers, and shareholders/owners.
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Cherrie L. Davis, SHRM-SCP
Lieutenant Colonel, US Army (Retired) and President
ShiftForward
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A recognized visionary leader who draws on more than 28 years of experience leading strategic human resources, change management and coaching initiatives in the defense, nonprofit and corporate sectors. She provides a fresh perspective to her clients by merging real world experience with proven knowledge of human resources and the real need to align with organizational goals. Cherrie keys on two things; the individual and the process. By doing so, she can relationship build, drive positive performance and deliver winning solutions.
Cherrie’s career landed her in key assignments world-wide to lead and influence change in Hungary, Bosnia, the North Atlantic Treaty Organization (NATO), Afghanistan, Iraq, South Korea, the Pentagon, Our Lady of the Lake, GE Lighting and GE Capital. She culminated her military career at the Pentagon, by leading the Army Chief of Staff’s transitional strategy in three pivotal roles: Chief of Operations for Transition Strategic Outreach, Deputy Director for Transition Strategic Outreach and as the Employment Director for the Soldier for Life Program. After her military service, Cherrie served as the Human Resources Director for Our Lady of the Lake, Quality Trainer and Organizational Developer for GE Financial Services, Marketing and Sales for GE Lighting. Her corporate culmination came as an executive for GE Capital, as the Senior Integration Leader.
She is the President at ShiftForward, a Human Capital Solutions firm, based in Atlanta, GA. Cherrie received her B.A. in Communications from Black Hills State University, Spearfish, SD, where she was recognized as the Distinguished Military Graduate and by Who’s Who among Students in American Colleges and Universities. She earned a Master’s in Human Resources with an emphasis in International Management, from Webster University, St. Louis, MO. She holds professional certifications for Senior Professional Human Resources, Executive & Organizational Coaching and Quality Management.