In-person Pass

Nothing excites Simon more than the phrase, “That’s impossible.” Over a 24-year career, leading businesses from $1M to $9B, he has consistently transformed markets, organizations, and teams—shattering conventional expectations of performance.

Now, as Founder & CEO of The Simon Assessment, he’s on a mission to revolutionize team performance and solve “The Tragedy of Wasted Potential.”

Simon believes high-performing teams aren’t found—they’re engineered. His work focuses on identifying and eliminating the root causes of underperformance, allowing organizations to build environments where people are inspired, empowered, and equipped to thrive. It’s not about incremental improvement—it’s about exponential growth.

Beyond his professional work, Simon is deeply committed to investing in people and helping them reach their full potential. His passion for Potential, People, and Progress fuels everything he does.

Dr. Tom Hall former United States Army Ranger who currently works as a director of AI and data governance in the manufacturing space while consulting and conducting research into rural economics in his free time.  He holds a BA in political science from Iowa State University, MA in conflict management from the University of North Carolina at Wilmington, and a Doctorate in business administration from the University of South Florida where he is an adjunct professor.  His core research areas are on rural talent management, leadership, and perceptions.