In-person Pass

Mary Cheddie, SHRM-SCP is Divisional Director, Membership Community. 

Cheddie has more than 35 years of domestic and international experience in all aspects of human resources and training. She has extensive experience with strategic planning, M&As, and in starting and turning around businesses.

Prior to joining SHRM, she served as senior vice president of human resources for Interval Leisure Group, Inc. and its affiliated companies. The company was publicly traded on NASDAQ and the leading provider of vacation services with a global consumer membership base of nearly 2 million member families, more than 2,500 member resorts in over 75 countries worldwide, and has oversight for about 14,000 employees. 

Cheddie also served as senior vice president, people with PRC, as well as vice president, human resources, strategic planning, office services, and facilities for The Orvis Company, Inc. in Manchester, VT.

She earned her MBA from Upper Iowa University, a bachelor’s degree from Thomas Edison State College in Trenton, New Jersey, and is certified as a SHRM-Senior Certified Professional.

Cheddie received the HR Award of Excellence, Hospitality in 2016 from South Florida Business & Wealth. Business Leader Magazine named Cheddie one of the 2011 Women Extraordinaire and in 2012 the National Diversity Council awarded her the Glass Ceiling Award.

She serves on the Board of Trustees for Upper Iowa University, Chairs the Human Capital Committee and is a member of the Governance and Advancement Committees, Chaired the Keiser Career College’s Advisory Board, was a member of the Board of Directors for the Society for Human Resource Management (SHRM) from 2003-2008 and chaired SHRM’s governance and compensation committees. Cheddie has more than 35 years of SHRM volunteer leadership experience at the national, regional, state, and local levels.  She also served on the Waldorf College Alumni Board from 2004 through 2008 and was the President of the Dallas HR Association in 2000 (one of the largest affiliated SHRM chapters). She resides in South FL.

Tucker Bryant is a nationally renowned poet and keynote speaker. After nurturing his craft at Stanford University, Tucker worked as a Product Marketing Manager at Google where he discovered that the tools used by poets to innovate through language and introspection can be leveraged to drive creative thinking and innovative leadership in a professional context. After spending nearly a decade in Silicon Valley, Tucker left Google to challenge leaders to unlock innovation using The Poet's Keys™. His performances, which have garnered millions of views online, have been featured by TEDx, The New York Times, and dozens of other organizations across the globe. He has had the privilege of sharing on stages alongside Mark Cuban, Bill Belichick, Gary Vaynerchuk, Earvin “Magic” Johnson, and Mel Robbins as well as founders and executives from scores of Fortune 500 companies.

An authority on brave leadership and founder of The Brave Initiative, Carol has been educating, empowering, and entertaining audiences internationally for almost a decade. She is committed to helping building braver workplace cultures - where every person is brave enough to bring all of who they are to all of what they do. She holds a BFA in Theatre Performance, an MA in Communication, two postgraduate certificates in coaching and mentoring, and has worked with numerous Fortune 500 companies, International Associations, and thousands of leaders and individuals to get their brave on. Whether it be asking for a raise or promotion, nailing a presentation, or climbing Africa’s highest peak, her clients attribute her insights and inspiration to achieving what they never thought possible. She is also a dedicated mental health advocate, and founder of Brave Beyond Diagnosis, a community dedicated to empowering women living with mental health challenges. In speaking openly about her own experience with mental illness, she makes it okay to not be okay. Her work on creating safer spaces in the workplace, and inviting braver conversations around mental health, is changing the landscape on this important topic. Carol is a published author, been featured in numerous magazines and podcasts, and is a returning guest expert on Rogers TV in Canada. Having lived and worked in 16 countries including Ashrams in India and vans in New Zealand, rocked dreadlocks in Thailand and shaved her head for breast cancer, she certainly walks her talk and brings a global perspective to all she does. When she’s not traveling or speaking on stage, you can find her volunteering as a bereavement facilitator, training for her next triathlon, or practicing her serious carpool karaoke game! 

Mike Aitken is Executive Vice President, HR Professional Solutions at SHRM, following 15 years of leading SHRM’s successful advocacy programs as Vice President of Government Affairs.  

Mike is a leading authority on the issues important to the human resource profession and drives SHRM’s membership vision, ensuring excellent member experiences, and implementing the organization’s newly developed business strategy.

He applies his proven model of engagement to shape the future of work, workers, and workplaces. He is an expert relationship-builder across diverse constituencies and stakeholders, always seeking out the “win-win” in every situation.

As a member of SHRM’s executive team, Mike also plays a key role in setting the strategic direction of the organization, offering important counsel on SHRM’s educational programs and professional development opportunities.

Before joining SHRM in 2003, he spent 14 years with the College and University Professional Association for Human Resources (CUPA-HR), which represents more than 23,000 HR professionals at over 1,900 higher education institutions. 

In 2015 and 2016, Mike served as an employer representative on the U.S. delegation to the International Labour Conference.

Mike holds a Bachelor of Arts degree from the University of San Diego.

Wendi Safstrom is a senior non-profit leader committed to serving the public through philanthropic program management, cultivating strategic partnerships and managing and developing high performing teams. She has both association and nonprofit management experience including; national program development and administration, membership strategy, marketing and product development, grant management, development and donor stewardship, and leading cross functional teams. Safstrom currently serves as President for the Society for Human Resource Management Foundation (SHRM Foundation), where she leads the development and implementation of SHRM Foundation's programmatic, development, and marketing and communication strategies in support of SHRM Foundation's new mission and vision, creating growth plans and ensuring alignment with SHRM goals.  

Prior to assuming the role at SHRM Foundation, Safstrom served as Vice President at the National Restaurant Association and National Restaurant Association Educational Foundation, where she led the development and implementation of their Foundation's most recent five-year strategic plan, and was responsible for all Foundation programming, including workforce development initiatives, scholarship and event management, community relations and engagement initiatives. The NRAEF's philanthropic programming supported a number of audiences including high school youth, veterans transitioning from service to civilian work and life, opportunity youth and incumbent workers. Of particular note, she led the implementation of the restaurant industry's premier high school career and technical education program, growing the program to over 2,000 public high schools, engaging over 150,000 students annually, nationwide. In 2016, she served as lead project director for the development of a $10 million contract awarded by the U.S. Department of Labor to develop the hospitality industry's first apprenticeship program, and was instrumental in the Foundation's reorganization and relocation of operations from Chicago, Illinois to Washington, D.C., transforming the staff and culture.  

Safstrom has also held human resource management roles with the Leo Burnett Company and Hyatt Hotels Corporation in Chicago, Illinois. She has a BS in Business Administration from the Eli Broad School of Business at Michigan State University and was recognized as a member of the 2014 "Power 20" by Restaurant Business Magazine as a leader in philanthropy within the restaurant industry.