In-person Pass

Jason Sheffield is BRPs National Director of Compliance for the Baldwin Regulatory Compliance Collaborative. He oversees the ongoing evolution of our firm's national compliance operations. Jason develops, designs and implements educational programming and compliance assuredness services by creating timely and relevant solutions designed for the benefit of our clients and colleagues, our industry partners, and the general benefits community. Jason has practiced employee benefits law and consulting for nearly two decades, representing individual, corporate, and tribal interests at the local, state, and federal levels. He has advised clients and provided representative services before administrative agencies such as the DOL, the IRS, CMS, OCR, several state-level treasury authorities, and others. He has experience with both qualified and non-qualified retirement plans, executive compensation matters, and extensive experience respecting health and welfare plan matters. Jason received his undergraduate degree from Georgia State University (magna cum laude) and his Juris Doctor from Western New England College School of Law. He is admitted to the State Bar of Georgia.

Robert Massa is the Managing Director of Retirement in Houston, TX for Qualified Plan Advisors (QPA). Rob is a retirement professional with more than 25 years of retirement industry experience. His primary responsibilities include practice management, strategic investment direction and advice, retirement plan design consulting and compliance, employee education and development, financial wellness strategies, client relationship management and SEC compliance. His career has been focused in the investment management and administration of qualified retirement plans in a diverse series of roles including investment advice, trust administration, recordkeeping, plan document drafting, compliance testing, product management, legal and client consultation.

Steve is a member of the Speaker Hall of Fame and was recognized in 2015 as one of the top 10 motivational speakers globally from over 9,000 candidates.

In addition to being one of the most sought-after speakers in North America, he has written 11 books and was named Author of the Year by Advantage/Forbes for his book Enjoy The Ride.

Steve built a multimillion-dollar company, which the Pittsburgh Business Times named one of the fastest-growing privately held companies in the region. Steve is one of SHRM’s top-rated speakers. This is his 18th consecutive year speaking at the SHRM Conference.

Steve is a member of the Speaker Hall of Fame and was recognized in 2015 as one of the top 10 motivational speakers globally from over 9,000 candidates.

In addition to being one of the most sought-after speakers in North America, he has written 11 books and was named Author of the Year by Advantage/Forbes for his book Enjoy The Ride.

Steve built a multimillion-dollar company, which the Pittsburgh Business Times named one of the fastest-growing privately held companies in the region. Steve is one of SHRM’s top-rated speakers. This is his 18th consecutive year speaking at the SHRM Conference.

Global Speaker Sonia Aranza has presented on the international stage from Spain to Singapore.  She brings 27+ years of experience in Diversity, Inclusion & Global Leadership. Her clients include Boeing, CIA, McDonald’s and more. The U.S. Department of Labor describes her work as “Outstanding” and was selected to execute programs for landmark cases. SHRM featured her as a Diversity & Inclusion Expert in HR Magazine and she is a LinkedIn Top Voice in Leadership. She serves on the Faculty of Howard University’s Executive Diversity Program; named “100 Most Influential Filipina Americans in the United States” and honored “100 Most Influential Filipina Women in the World.”

Miguel is the Chief Belonging Officer of MJA & CO, a Minority-owned consulting firm helping leaders leverage DEI as a catalyst to improve recruitment, engagement, and retention.  Recognized as a LinkedIn's Top Voice in Racial Equity, Top 15 Champion of Diversity by Diversity Global Magazine, a Top 100 Executive by Diversity MBA Magazine, and featured as an Inclusion Innovator by SHRM.

Miguel served as the first civilian Chief of D&I in the history of the US Coast Guard.  He started his career as diversity recruiter and for over a decade held several leadership positions in 3 major Federal Departments. Miguel is a TEDx speaker, featured at the Washington Post, the Chicago Tribune, and Telemundo.

 You can learn more about him by visiting www.migueljoeyaviles.com

Tamla Oates-Forney is an innovative thought leader and speaker, women’s advocate, wellness champion, philanthropist, and investor. Tamla serves as Chief Executive Officer of SHRM Linkage, a leadership development firm empowering organizations to achieve business success by unlocking the full potential of their talent from the backpack to the boardroom.

Tamla previously served as EVP, Chief Human Resources Officer (CHRO) for USAA, where as a member of the Executive Council she led USAA’s team of more than 500 HR professionals spanning talent development, talent acquisition, pay and benefits, culture, and employee services for 37,000 teammates. Prior to joining USAA, Tamla served as Senior Vice President and Chief People Officer at WM (previously Waste Management). She spent the majority of her career (20 years) at General Electric, where she held multiple leadership roles, including HR Leader for GE Africa, Chief Diversity Officer for GE Appliances and Lighting, and Vice President of HR for GE Energy Connections.

Tamla is also a member of the Board of Advisors for her alma mater, UNC Chapel Hill’s Kenan-Flagler Business School, and is a sought-after speaker, advisor, and thought leader for several HR-related technology startups.

Tamla is a graduate of the University of North Carolina at Chapel Hill, where she earned her Bachelor of Science in business administration. A renowned expert in her field, she has received multiple honors, including being featured in The New York Times, Fast Company, The Network Journal’s 25 Influential Black Women in Business, and Savoy’s 2020 Most Influential Black Executives in Corporate America. She is also a member of the Executive Leadership Council (ELC), a network of Black CEOs and business leaders who support the development of diverse talent and the promotion of social justice.