Virtual Pass

Alexander Alonso, PhD, SHRM-SCP is the Society for Human Resource Management's (SHRM's) Chief Data & Insights Officer leading operations for SHRM's Certified Professional and Senior Certified Professional certifications, research functions, and the SHRM Knowledge Advisor service. He is responsible for all research activities, including the development of the SHRM Competency Model and SHRM credentials.

During his career, he has worked with numerous subject matter experts worldwide with the aim of identifying performance standards, developing competency models, designing organizational assessments, and conducting job analyses. He was also responsible for working on contract task orders involving the development of measurement tools for content areas such as job knowledge (like teacher knowledge of instructional processes) and organizational climates (like organizational climate forecasting in military health care).

Dr. Alonso received his doctorate in Industrial-Organizational Psychology from Florida International University in 2003. His works have been recognized for their contribution to real-world issues. They include being recognized by the Society for Industrial Organizational Psychology (Division 14 of the APA; SIOP) with the 2007 M. Scott Myers Award for Applied Research in the Workplace for the development of the federal standard for medical team training, TeamSTEPPS; being awarded a 2009 Presidential Citation for Innovative Practice by the American Psychological Association for supporting the development of competency model for team triage in emergency medicine; and receiving the 2013 SIOP Distinguished Early Career Contributions for Practice Award.

Throughout his career, he has published works in peer-reviewed journals such as Industrial and Organizational Psychology: Perspectives on Science and Practice, Journal of Applied Psychology, International Journal of Selection and Assessment, People and Strategy, Personality and Individual Differences, Quality and Safety in Health Care, and Human Resources Management Review. He has also authored several chapters on community-based change initiatives in workforce readiness, as well as co-authoring Defining HR Success: A Guide to the SHRM Competency Model in Practice.

Dr. Alonso also served as a columnist analyzing major trends in the workforce for The Industrial Psychologist and HR Magazine. In addition, he has served on several professional society boards including the SIOP and the Personnel Testing Council of Metropolitan Washington.

Wendi Safstrom is a senior non-profit leader committed to serving the public through philanthropic program management, cultivating strategic partnerships and managing and developing high performing teams. She has both association and nonprofit management experience including; national program development and administration, membership strategy, marketing and product development, grant management, development and donor stewardship, and leading cross functional teams. Safstrom currently serves as President for the Society for Human Resource Management Foundation (SHRM Foundation), where she leads the development and implementation of SHRM Foundation's programmatic, development, and marketing and communication strategies in support of SHRM Foundation's new mission and vision, creating growth plans and ensuring alignment with SHRM goals.  

Prior to assuming the role at SHRM Foundation, Safstrom served as Vice President at the National Restaurant Association and National Restaurant Association Educational Foundation, where she led the development and implementation of their Foundation's most recent five-year strategic plan, and was responsible for all Foundation programming, including workforce development initiatives, scholarship and event management, community relations and engagement initiatives. The NRAEF's philanthropic programming supported a number of audiences including high school youth, veterans transitioning from service to civilian work and life, opportunity youth and incumbent workers. Of particular note, she led the implementation of the restaurant industry's premier high school career and technical education program, growing the program to over 2,000 public high schools, engaging over 150,000 students annually, nationwide. In 2016, she served as lead project director for the development of a $10 million contract awarded by the U.S. Department of Labor to develop the hospitality industry's first apprenticeship program, and was instrumental in the Foundation's reorganization and relocation of operations from Chicago, Illinois to Washington, D.C., transforming the staff and culture.  

Safstrom has also held human resource management roles with the Leo Burnett Company and Hyatt Hotels Corporation in Chicago, Illinois. She has a BS in Business Administration from the Eli Broad School of Business at Michigan State University and was recognized as a member of the 2014 "Power 20" by Restaurant Business Magazine as a leader in philanthropy within the restaurant industry.  

Nick Schacht is a highly experienced executive with more than three decades of experience in professional services, education,  and corporate learning and development.  He has a history of driving product innovation, growth and profitability and he has led organizations operating worldwide. 

Nick is Chief Commercial Officer for SHRM, the world’s largest HR professional society. Before joining SHRM, Nick was the founder and CEO of KnowCyber, a learning and development company focused on improving the cybersecurity-related skills of people in all types of organizations worldwide. Prior to KnowCyber, Nick was President and Chief Operating Officer for PetroSkills, a provider of training and development services to the worldwide petroleum industry.  Prior to that, he was CEO and President of Learning Tree International, a publicly traded provider of IT and management learning and development.  Nick was also the President of Global Learning Systems, a start-up focused on e-Learning and digital content.  He served in a variety of capacities at ESI International, culminating in his role as President when ESI was sold to the Institute for International Research (IIR) and then as Group President for the Americas for IIR.  He has been a Research Fellow at the Logistics Management Institute, and began his career as a U.S. Navy Supply Officer, on the headquarters staff of the Naval Nuclear Propulsion Program. 

Nick graduated with honors from the U.S. Naval Academy, and holds Master’s degrees in Administration from the University of Maryland University College, and Information Systems Technology from The George Washington University.